Bernard Gershon is a forward-looking TMT (telecommunications, media, technology) strategist and business development executive who has acted as a “Sherpa” through several iterations of the digital media revolution and the transition to programmatic advertising. As a consultant and board member, he guides the CEOs of the world’s largest media companies, as well as advisory firms (Deloitte and Accenture) and early-stage tech providers who want to provide transformative services to TMT companies. With his unique purview of the complex media ecosystem, they rely on Gershon to connect them to roadmaps, partners, and talent that will propel their growth. He's also known for his legendary “Bernie Dinners.”
Gershon founded GershonMedia in 2009 to leverage his experience in building transformational media businesses and creating long-term value around content as a senior executive at Disney/ABC and CBS. After launching ABC News (both radio and tv) online, he continued to unlock billions in revenue by collaborating across the industry to maximize innovative platforms.
Gershon's secret sauce is his ability to connect media, technology, and entertainment leaders. Gershon enjoys when people want to talk about and hashtag these luxury experiences he has conceived, from having synchronized swimmers in a pool to getting their own truffle to shave over their meal. He's already looking forward to gathering safely at CES 2022.